Wednesday 29 August 2012

Get set for Autumn/Winter with Eastern Glo!


Just by looking out of the window at the dreary, cold, grey day outside, its pretty clear that, despite it only being the 29th of August, Autumn is officially knocking at the door! Gone are the days (if they really existed at all this summer!) of glowing, golden, dewy skin and that barely-there makeup look we’ve been perfecting since April, and as our tans give way to pale, dry, winter skin, its time to start rethinking our makeup bags. This might sound like a bit of a daunting task right now, but Eastern Glo are here to provide you with some handy hints that, providing you follow, ensure that you cannot go wrong this winter!

Firstly, right now is the best time to start trying out the big makeup trends for Autumn/Winter 2012. Starting early means that you will get the chance to perfect your look by the time the real bitterly-cold winds and epic snow storms kick in (which, being Britain, will probably be in about 2 weeks time…). With this Autumn’s big makeup trend being all things dramatic, dark and gothic, this head start is very much needed to ensure that you have time to tailor the look to suit you, and prevent you looking like Morticia Addams at the family Christmas meal. Why not try out our mineral eye shadows in Lavender and Jewel? These two are the perfect purple shades for you to play around with to ensure you create the best interpretation of this trend for you. Compliment this look with a berry lip, using our mineral lipstick in Passion, Chilli or Saffron, and you’ll look like you’re straight off the catwalk!

 As well as looking good, with the elements at their worst in winter, it is of the utmost importance to treat your skin too. Swap your synthetic liquid products for our mineral-based ones. Mineral products are 100% natural, treating your skin to the nutrients that it needs to glow naturally, and allows the skin beneath to breath, preventing unsightly breakouts- and with Autumn/Winter being all about the perfect, porcelain skin, this mineral foundation gives you excellent, natural-looking coverage whilst keeping breakouts at bay, what more could you wish for?!

As well as updating your makeup bag to suit your winter skin, it also needs to be tailored to the extra 5 (or 10…) minutes devoted to duvet time over getting ready time on cold mornings, and include products that lend themselves nicely to the return of your ‘doing makeup en route to the office’ routine. To save on time, why not invest in our BB cream, the latest innovation in skincare and makeup? This BB cream covers your entire skincare routine in one swoop, acting as a moisturiser, foundation, highlighter and concealer, balancing out uneven skin tone and reducing the appearance of blemishes and wrinkles- perfect for makeup on the move (or on the bus!)

So, take our handy transitional makeup hints, and go forth and prosper this winter, safe in the knowledge that your make up bag is fully equipped for all that is thrown at it!
Let Eastern Glo save your winter makeup bag by visiting our website and snapping up our perfect winter products!
http://www.easternglo.com/index.asp

Wednesday 15 August 2012

Confidence is a woman's greatest asset...


A recent article in the Daily Mail published the results of a poll carried out on 1000 men, asking them whether they preferred women with or without their makeup on. And the result? 73% of men bravely admitted that they prefer their partner with their makeup on- we’re sure you’re all shocked…

 And the makeup look that came out as the firm favourite amongst the male population? The smoky eye. This classic makeup look, a common occurrence on the red carpet for celebs of all ages, was said to give women a ‘timeless’ look, and that it made them appear ‘sexy and mysterious’ to the opposite sex. Other makeup looks that came up trumps with the male population were boldly painted lips and a clear, fresh complexion.


Although the results of this poll should be taken with a pinch of salt, and  shouldn’t make you instantly run to the nearest mirror to amend your tried-and-tested makeup look by frantically lining your eyes with as much Kohl liner you can possibly get your hands on, it does tell us a lot about what a little bit of makeup can do for women’s confidence. A subtle smudge of eyeshadow, a flush of blusher, or a little help from some inconspicuous foundation has the ability to really boost a woman’s confidence- and we all know that’s a woman’s sexiest weapon! As the Daily Mail article quotes Escential.com beauty editor, Emma Leslie, as saying, ‘there’s nothing more sexy than a confident woman, and make-up- even if just a bit of mascara or cover-up- can make a woman feel so much more empowered.’ So whether your look is a bold eye, statement lip, sculpted cheekbones, or just a subtle barely-there glow, use your preferred tools to enhance your natural beauty and shine like a star!

Thursday 2 August 2012

Paraben-free and Worry-free- let Eastern Glo give you some peace of mind!


The debate over Parabens in products and their possible detriments to health has been at the centre of media attention for a number of years now, and has been brought back into the spotlight recently with an article in ‘The Guardian’ last week by beauty expert, Sali Hughes.

Parabens are chemicals that are widely found in beauty products as a means of cheaply fighting off bacteria and fungus in order to prolong the shelf life of the product. Tests have shown, however, that these chemicals may actually be damaging to our health if we come into contact with them frequently. Studies have indicated that too much exposure to the chemicals can harm human cells, and have even been linked to the development of certain types of cancer. This evidence is by no means conclusive, as the evidence for this link is not yet substantial enough to make such an assured claim, and the jury is very much out on the true affects of the Parabens in our products on our bodies.

Even though the true affects of Parabens remains unknown, why use chemicals on your skin when you can’t be 100% sure that they aren’t causing you harm? As Sally Hughes notes in her article, “I’m irritated that Parabens are still so rife when, in most cases, there are quality alternatives that won’t cause people to fret.”



Our products here at Eastern Glo fit the bill for providing skincare products that are paraben free, yet work incredibly well . Our innovative products are not only strictly against animal testing, free from alcohol,  suitable for vegetarians, vegans, and halal-conscious women, but are also produced from only natural ingredients, ensuring that they are completely free from these questionable Parabens. With a range consisting of mineral-based lipsticks, eye-shadows, foundation, blusher and the latest beauty innovation, BB cream, in a wide range of shades, why not be kind to your body and invest in some guilt-free, worry-free beauty treats today?

Get some peace of mind and some great products by visiting our website: http://www.easternglo.com/

Eastern Glo - a cosmetics revolution!

With their absolute dedication to producing high-quality make-up from ethically-sourced ingredients, it is clear to see that we are staring the future of the beauty industry directly in the face.

Eastern Glo cosmetics, which contain no harmful ingredients, are Halal, alcohol-free, talc-free and suitable for vegetarians and vegans.

Meaning, they are not only kind to the environment but also to the skin.

The talc-free recipe includes mica, an ingredient which does not dry the skin out but gives women that sort-after healthy glow, both inside and out.



Eastern Glo’ is the brain child of Birmingham-based beauty specialist Zahida Ali, and her ethically-conscious sister-in-law Izabela Niznik.

Not only are all of their products strictly ethically sourced without animal testing, they also come in a range of diverse colours, offering their own special niche in the beauty market.

The range currently consists of four shades of mineral foundation, two shades of setting powder and three shades of blusher – which all allow the skin to breathe whilst refusing to compromise on coverage.

Their oil and butter-based lipsticks leave the lips incredibly hydrated and come in a choice of ten shades.


Eastern Glo’s range also includes 20 professional mineral eyeshadows.

And they haven’t overlooked the beauty industry’s latest pioneering product – the first all-in-one, halal, vegan and vegetarian BB cream.

Eastern Glo also has a set of professional synthetic make-up brushes that feel as soft and light as their foundation.

With all of this, combined with their fair, competitive pricing, ‘Eastern Glo’ really proves that they can stand up to any of the big beauty giants already established on the market. 

All of Eastern Glo’s products can be found on their website.

Prices range from £10.50 - £21.